A Pass and King Saha have opened up about their growing preference for working with rising music producers rather than already established names in the industry.
Speaking during a joint TikTok Live session, the duo expressed their reasons, noting that while top producers often come with big names and experience, they also tend to become overwhelmed with work, sometimes at the expense of quality.
King Saha explained that when a producer becomes popular, they attract too much traffic and often work with anyone willing to pay, regardless of their talent or vocal ability.
When a producer peaks, they get busy and have traffic. They end up working with anyone, even those who don’t know how to sing, just because they want money.
He further mentioned the importance of discovering and nurturing new talent behind the mixing desk.
We start finding rising producers because they have new sounds and they are determined. They want a breakthrough.
A Pass added on that and revealed that he has recently worked with a new producer from Mukono, whose work he is excited to release.
According to A Pass, emerging producers often bring freshness and innovation to the music scene.